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Retention
Our
International President has put together a very good 3 part program on
retention-
focusing on 3 key reasons for lack of attendance and eventual member
loss: long and boring meetings; cliques and club politics; lack of
involvement. Each
club president
should
be receiving the President's program shortly if they haven't already
received it. Remember-it's great to be a Lion! I stand
ready to speak to your club anytime on these issues. E-mail me or call
Welcome
to the President's Retention Campaign!
This
Lions year marks a renewed emphasis on member retention with the
President's Retention Campaign, spearheaded by International President
Frank Moore. It's a strong campaign built for you, the club president.
It faces the three most common threats to good retention, provides
field-proven answers, and gives club presidents, for the first time, a
high tech connection to every Lions club president around the world.
Why Members Drop
We've all seen lists of reasons given by members who leave their clubs.
Club evidence spotlights these three as the most serious. All of them
are influenced greatly by you, the club's president and leader.
Lengthy/Boring Meetings:
Always one of the chief reasons given for leaving a club. Interesting
and productive meetings are very important to the efficient functioning
of your club. They are also important to your members. You want these
members to feel like they are spending their time on something
worthwhile. Planning and running effective meetings that follow a well
prepared agenda will help accomplish this.
Club Politics/Cliques:
Are politics getting in the way of club business? The evidence says they
are in too many cases. Do cliques within the club snub new members,
making it difficult for them to feel a part of the group? Breaking down
the cliques and politics will make your club environment welcoming and
productive. All members will feel more interested and involved.
Lack of Involvement:
Once your club inducts new members, be sure to engage them in activities
that interest them and allow them to take on leadership roles. Members
who see they play an active, important part in the club are far less
likely to drop out.
Retention is
an ongoing team effort, led by you, the club president. Keeping your
club efficient, productive, and meaningful to your members will result
in many benefits:
-
a club
that is a vital, respected part of your community
-
the
ability to help people in need locally, and globally
-
a club
that offers personal and professional growth opportunities for
members
Remember-it's great to be a Lion!
I stand
ready to speak to your club anytime on these issues. E-mail me or call
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